How to Win Friends and Influence People by Dale Carnegie

Dale Carnegie’s book “How to Win Friends and Influence People”. This text accentuates the significance of genuine friendships, especially given that the lack of them can be as detrimental as severe health risks. The principles, although formulated in 1936, are timeless. Central to the book’s teachings are two core behaviours: being genuinely interested in others, illustrated by Edward Bach’s story of building relationships with influential figures, and giving frequent praise, a powerful tool for positive reinforcement. Adopting these behaviours can lead to enhanced personal and professional relationships..